Strategic Directions 2025-2030:
Advancing our Mission
UBC’s seven strategic directions outline how we will continue to lead as a globally connected university rooted in British Columbia and progressing toward our 2050 vision. Broad by design, they invite units across the university to take actions that reflect their unique contexts and help advance UBC’s strategic directions.
Sixteen actions have been identified – two to three per strategic direction – to focus our work over this academic year. These actions, some of which are multi-year, will be reviewed and renewed annually as our community and context evolve.
Advancing this work is a shared institutional responsibility, with many efforts already underway. As we move forward, we will remain agile, adapting our priorities to changes within UBC, the higher education sector, and society more broadly.
Discover and Innovate for Impact
Accelerate excellence in research, scholarship and teaching approaches that translate into learner, economic and societal impact.
Create Flexibility for Learners
Increase program and pathway flexibility, interdisciplinarity, access and agency for diverse learners.
Enhance Experiential Education
Enhance experiential education opportunities to provide learners with hands-on knowledge and skills to navigate and contribute to an evolving, complex workplace and society.
Partner for Purpose
Expand the number and scope of strategic, reciprocal partnerships that address the critical, diverse and emergent needs of the people and communities in BC, Canada and across the world.
Maximize UBC System Strengths
Reinforce and promote the unique academic, research, and operational strengths of our two distinct and complementary campuses while facilitating transformative collaboration within and across our campuses and learning sites throughout the province.
Excel in the Development and Application of Emerging Technologies
Advance the creation and responsible use of emerging technologies, particularly AI, for research, teaching, student learning and operations.
Nurture a Strong and Vibrant UBC Community
Further enhance our UBC sense of community and spirit so students, faculty and staff feel a strong sense of belonging, wellbeing, and take pride in being fully part of UBC.
